A recent MBA grad from Yonsei University in Seoul, Korea (a country he called home for five years), Ari Raz moved to DC in late February to found his company, Once Upon a Farm. Growing up in a family that loved both cooking and nutrition, Ari's dream is to turn Once Upon a Farm into a company that can deliver high quality, nutritious food to as many young children as possible, whether or not their families can afford it.

Venture: Once Upon a Farm is based on the concept that high quality, nutritious baby food should be a right, not a privilege. Once Upon a Farm plans to produce and deliver organic, premium baby food to families regardless of economic status.